Globe & Mail
Crowdiate is a crowdfunded ideas platform that post briefs people can solve for $$$. I enter these from time to time and have made the podium 6 times and been awarded runner-up 5 times.
We were tasked with creating a campaign for the Globe and Mail newspaper that celebrate 175 years of serious journalism.
History has a funny way of repeating itself, so we wanted to show the parallels between between the modern day and historical news using the Globe & Mail archive.
While working on this, it became clear that the way history repeats itself is kind of scary (also why aren’t we learning from the past!?) We wanted to show how the Globe & Mail has been reporting this history for 175 years through a series of print and digital ads. We also wanted to create a podcast they could run that puts current affairs into a greater historical context.